Put your tin can away and stop holding that sign.
The begging has to stop.
Your friends and fans are sick of it and frankly we know you are too. You are a passionate business owner but you sound like a panhandler with a piece of ratty cardboard. If you have ever posted ‘Please like my page!’ or ‘Help me get to 100 fans!’ STOP.
Stop begging. Start Seducing.
We know YOU have awesome services and products. If you didn’t, you wouldn’t be reading this. So we need a pinkie swear from all of you, a promise that you will never ever beg on your social media platforms… again! If you are ready for the challenge, tweet to us by clicking here. Pinkies up.
The question now is, how in the heck are you going to start seducing? What do your fans want to hear?
It is simple, they want the same thing YOU want. Simple content that entertains or helps them solve a problem.
So in the past (it is the past because you pinkie swore you would never do it again), you may have posted something like:
‘We are only 15 fans away from hitting our goal! PLEASE share this post to spread the word!’
When no one shared the post and you lost a fan it was a bit discouraging. We get it.
Now let’s forget about the past and start working on the future of seducing your future fans! We know that that you have more than just a Facebook page and bringing people from those platforms over to Facebook is a great way to grow your fan base. Here is an example of how to do that:
’2,164 rockin peeps are soaking up the awesomeness on our Facebook page. Join the party here: www.facebook.com/tenaciousedge
Enticing, right? Now go ahead, test it out and let us know what happens!
362 billion Oreo cookies have been sold in the last 100 years and chances are you have consumed one,or more. The Oreo is said to be the best selling cookie of the 20th century.
Do these numbers all add up because this cookie tastes so good? Not necessarily. One could argue that macaroons, chocolate chip cookies and don’t forget those thin mints are actually better BUT what Oreo has figured out is their marketing. They have a spontaneous strategy that has received the attention of every target market in the 50 states, and beyond.
The spontaneity of their Tweet during the Super Bowl outage was some of the best posts and raved about for months, clearly. You can bet that marketing departments all over the world are trying to figure out how to do real time marketing, scheduling meeting after meeting. Some are saying things like‘Real Time Marketing is brilliant, but is it doable?’
Of course it is! You don’t need meetings to tell you how to be spontaneous. You just need to live! Oreos and Football have little to do with one another. Sure, one could argue that eating + watching football go hand in hand BUT when you think football you think beer, appetizers… you get our point.
Every day you create news worthy content and so does the rest of the world! Our point, use each other.
Oreo actually paid millions of dollars to the networks to have an ad on during the Super Bowl. They didn’t have to though because they caught our attention by using a situation for their benefit, on Twitter of all things. They were simply spontaneous. They couldn’t plan the outage but they could plan to be ready for spontaneity.
What is happening in the world today that you could use?
Plan to be spontaneous.
So, you haven’t updated your social media platforms for a few weeks and even thinking about logging in is stressing you out. Guess what, no one noticed. In fact, they forgot about you.
So let’s skip right past that icky stressed out feeling and propel your social media into awesomeness. You have a voice, people want to hear it and you just need a simple strategy to rock that out.
Last week we opened up our calendars to chat with passionate world changers a.k.a. Entrepreneursand THEY SHOWED UP!
Here is one HUGE gallon of praise we got from one focused business owner:
REALLY want to thank you for your short time yesterday. I appreciate the encouragement to make more original (photo) content – it bolstered my confidence. And what? Today’s photo already has 45 shares and nearly 300 likes from the three places I posted it.
Rock on’ momma – thank you for doing what you do! – Lara Eastburn
Now that sounds like pure social media bliss, right? Reminder that we ONLY talked for 15 minutes! Oh, and you can too… click here to sign up.
tena.cious :: tena
P.S. Our social course starts May 6th. More details at www.tenaciousedge.com/course
What matters is customers walking in your door, picking up your product and opening up their wallet
So, that is our goal. Plain and simple.
Social media experts are a dime a dozen. Go to a networking event and chances are you will find a handful. All with different offerings and their own opinion on what is best. Anyone else sick of the ‘Top 10 things you need to____’? You fill in the blank. The internet is swarming with blogs that are updated hourly on the NEW ‘thing’. So…. let’s not get caught up in all of that.
You won’t find a top 10 list on our blog or even social media expert talk. Why? Cause we are leaving that up to the experts.
The experts love to fill your brain with how to’s, lists of to do’s and statistics and numbers that mean very little to your bottom line.
After almost 4 years of managing over 300 social media profiles our team is confident we know how to make your brand stand out. Within seconds, we can look at your online presence and find a few simple changes you can do to increase engagement and generate great leads.
Our team wants to work with you to make this happen. So we have opened up our schedules next week to get your social media on the cutting edge. We are doing FREE 15 minute social media audits for busy entrepreneurs. Schedule your time here: 15 Minute Audit
We will ask a few questions so we can be prepped for the call. You will receive one simple action plan to take your social media to the next level.